Archives For basketball

As a University of Kansas basketball fan, I’ve never rooted for Duke. But there is a Duke moment that stands out in my memory. It occurred probably 10 or 15 years ago. Duke was in the process of getting upset in the NCAA Tournament. They were playing hard that day but not well. Near the end of the game, the senior star player fouled out, highlighting the frustrating day for everyone. As he exited the floor for the last time as a college athlete, he headed straight for Coach Mike Krzyzewski with tears streaming down his face and the two shared a prolonged embrace.

My first thought was that Coach K must have really messed up his black suit hugging a really sweaty guy (probably a sign that I’d make a terrible basketball coach). The second was how evident the bond between the leader and the followers was that day. It wasn’t an expression of victory, but one of commitment.

Coach K Sideline

Continue Reading…

What’s the craziest basketball shot you’ve ever made? Multiply that by 100 and you’ve got Cory Cotton, one of the members of the YouTube sensation Dude Perfect. Perhaps you’ve been mesmerized by their trick basketball shots from airplanes, water towers, football stadiums, trains or cars. Or perhaps you’ve seen their brand featured on ESPN, Yahoo! or various daytime or late night talk shows. The simple truth is that Dude Perfect has inspired millions of people with their crazy shots, enthusiasm, and Go Big philosophy.

Dude Perfect1

But it wasn’t enough to just build a business based off crazy basketball shots. Cory Cotton took things a step further by putting the group’s contagious philosophy on basketball – and life – into a book: Go Big: Make Your Shot Count in the Connected World. In it, Cotton shares not only how the group capitalized on social media to become YouTube’s 3rd largest sports channel, but also how the average person can go big in their own life. Here are a handful of Cotton’s (and Dude Perfect’s) principles for going big:

Continue Reading…